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April and Our Up & Coming Webinars/Events

3/27/2017

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I’m excited to announce our webinars for the next 5 weeks, we’ve really tried to stretch ourselves and bring you people who are doing it or who have done it before to continue helping you build the capability in your teams and businesses, we think you’ll like what we have come up with.

Sales Spotlight:
​ How You Create Predictable and Exponential Revenue Growth For Your Business.

Aaron Ross – Best Selling Author of Predictable Revenue - known as the Silicon Valley ‘SalesBible’.

Themes: Founders and CEO’s own the sales, Salespeople don’t prospect, and prospectors don’t sell, Cold Calling is dead, Shrink the pond so you’re the big fish, Streamline your pitch.
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When: Wednesday April 5th @ 10am NZT.

Founder Spotlight:
​Kiwi Founder Series – Ezel Kokcu – CEO & Founder @ Passphere

Themes: Scaling into multiple markets, Team synergy, Personal growth
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When: Wednesday 26th April @10am NZT.

Featured April Webinars:

  • April 7th 9am NZT: Momentum & Measuring What Matters – Monthly Kiwi Landing Pad AMA exploring Mass x Velocity and answering your questions.
  • April 12th 11am NZT: Funnel Hacking: More Crucial then Growth Hacking with Audrey Melnik CEO @ Funnel Ventures.
  • April 20th 10am NZT: 10 Things You Need To Know About Influencer Marketing with Joseph Cole, VP of Marketing @ TapInfluence.

​Looking forward for to seeing you at these sessions. If you have any ideas of what you want next please let us know.
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Customer Spotlight: The Alignment Of Business To Customers At Every Touch Point In Their Digital Journey

3/15/2017

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Successful businesses do more than just provide great products. They create and deliver an exceptional customer experience every step of the way. Today’s customer has access to a global marketplace and a myriad different options- it isn’t enough to just offer the most affordable solution in your area. You need to stand out during every stage of the customer journey.
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If your business can’t give customers what they need, they’ll find someone that can.  ​​​
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That’s why smart businesses optimise their customer’s experience at every stage of the buying journey.
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What is a customer journey and why does it matter? When you first hear it, the term “customer journey” sounds like a fluffy marketing buzzword that has zero place in the real world. It isn’t. The buying process can be broken down into five distinct stages. At the end of every stage the customer re-decides, consciously or subconsciously, whether to continue their journey with you or move on to one of your competitors.
By creating a delightful experience every step of the way, you are encouraging them to choose you. 
Catch up on the detail on our webinar with Hootsuites VP of Customer – Kirsty Trail. 
watch the webinar
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Kiwi Landing Pad is a not for profit community, that focuses on supporting the best New Zealand Founders global growth aspirations. We've been around for ten years, with a twenty year vision to make a meaningful and sustainable contribution to the New Zealand entrepreneurial community and, in doing so, positively impacting economic growth, export income and the wellbeing of New Zealand. 

Proudly supported by: ​The Bank of New Zealand, New Zealand Trade & Enterprise, Sam Morgan, Stephen Tindall and the Holdsworth Family.
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